We’re a social business. That means 100% of our profits go towards helping people that need it. We believe in human potential. So we put our profits where the people are and invest in our local communities.
Good Hotel is a social business. This means that our excess profits go to good causes around the world. Good Hotel provides long-term unemployed people with the opportunity to build a career in hospitality and we’re conscious about the way we build our hotels. We find interesting locations to re-use and up-cycle, and from the furniture in our rooms to the food we serve - we source locally and sustainably.Discover our story
Niños de Guatemala
When you stay at Good Hotel Antigua, all operational margin goes to Niños de Guatemala, a foundation that was co-founded in 2007 by Marten Dresen, the founder of the Good Hotel. It provides underprivileged local children with an education. At the moment there are two primary schools and a secondary school, which house over 600 children who would otherwise not have been able to go to school.Visit Niños de Guatemala
The Good Training Program
In 2015 we set up the Good Training Program, our bespoke hospitality training course. The program includes three months of classroom study and paid work experience. After graduating, every student has the chance to work full-time at the Good Hotel or with one of our carefully chosen partner hotels.
The program started in Guatemala and, thanks to its success, was adapted so as to train people in Amsterdam and London. So far we’ve retrained more than 300 employees and the success rate (people with a job 12 months after graduating) is over 70%.Training in Guatemala
A former private mansion
Imagine a former private mansion, which we re-purposed into a chique contemporary hotel. Minimalistic design infused with local touches, personalized service and a social business model in the heart of UNESCO-protected Antigua, Guatemala.
Supporting the local economy
Our suppliers are local partners and craftsmen. True artisans. Think family owned businesses, environmentally friendly, hand-crafted produce and materials. We support our communities by sourcing and working with these unique and talented locals. Let us introduce you to some of them.Meet our local suppliers